IYM: What is Yoga at Work?
CS: Yoga at Work is a program developed by the
Integral Yoga Institute of New York by Jayadeva Mandelkorn in the
early 1990s as a way to bring Yoga and Sri Gurudev's teachings into
the business community. We've revived it in the past few years. Our
strategy is simply to contact companies in Manhattan to let them know
that this amazing form of stress relief is available for their
employees. Now we have clients that range from banks to media
companies to nonprofits; New York University is one of our big
clients. Recently we've had inquiries from Donald Trump's company.
IYM: How do you introduce this program to a company?
CS: We hope to intrigue the human resources
director with the idea but, just as often, it's one employee in a
company who has either taken Yoga at Integral Yoga or heard about it,
and wants to have the benefits of Yoga right in the office. I tell
potential clients that with the Integral Yoga class they don't need to
worry about somebody getting hurt. They don't need to worry about
somebody feeling embarrassed or intimidated; there's no
competitiveness or pushing. Each class is taught in a light-handed,
light-hearted, but profound way.
IYM: Do you tailor each program to the specific company?
CS: We spend a lot of time on the phone giving
information to the decision makers in the company and answering their
questions, and we do it in the spirit of Sri Gurudev. We explain that
we will make the program as easeful, peaceful and useful as we can.
We also listen to the company's concerns. We are flexible in every
way to accommodate the company, and we let them know that we'll
teach classes any time of day they want. We'll do any length of
class they want, although we do recommend at least an hour because
we want employees to experience all the benefits of the Integral Yoga
class.
IYM: Can any Integral Yoga teacher get involved in a Yoga at Work?
CS: We're developing a program now-almost like
franchising to other Integral Yoga teachers - So, if Integral Yoga
Teachers are interested in bringing Yoga at Work to Chicago, for
example, we want to work with those teachers and make an arrangement
to have them do the program where they live. We would provide
materials to them, and work out a financial arrangement that makes
sense. I think it's a great opportunity for all Integral Yoga teachers...
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